Revolutionise Your OOH Advertising with AI

Boost your campaign performance, increase ROI, and unlock data-driven insights with our advanced AI advertising solutions.

Automation, Personalisation, and Revenue Opportunities

Targeted Advertising

Vision analytics empower brands to target their ads with precision, identifying specific anonymous demographics, behaviours, and preferences of shoppers.

Turning Views into Conversions

Display ads to consumers at their point of purchase, enhancing the probability of a sale, thus improving the ROI for advertisers.

Measurable Performance Metrics

Gain access to robust analytics and performance tracking tools that allow you to measure the effectiveness of advertising campaigns in near real-time. 

Omnichannel Insights

Integrate first-party data from retail partner websites (e.g. Amazon) with on-site viewer data for 360° customer knowledge and more profitable omnichannel audiences.

Data that are GDPR-Compliant

Our AI model doesn’t capture any personal identifiable data and is trained on synthetic datasets, ensuring compliance with privacy frameworks such as GDPR and more.

Future-Proof Existing Infrastructure

Expand the reach of your legacy infrastructure by utilising existing digital assets for cost-effective analytics. Available integration with your existing signage CMS and third-party solution providers .

Take your advertising strategy to the next level

Audiences today expect personalisation and relevance.
Viana™ vision analytics by meldCX® allows you to deliver just that.

Get to Know Your Audience

Understand your customers through advanced audience analytics. AI-powered cameras anonymously track human, vehicle, or object attributes, and their exposure time to the display.
See what insights you can get

Learn What Works and What Doesn't

Integrate audience data with your signage proof-of-play metrics to get consolidated, meaningful stories that tell how well each of your campaigns perform.
See what insights you can get

Trigger Content Based on Real-Time Insights

Integrate audience data with your signage proof-of-play metrics to get consolidated, meaningful stories that tell how well each of your campaigns perform.

Ready to get started?

AI and IoT made easy.
Let us do the heavy lifting, so you can focus on the outcomes.
book a demo